Dual study program
Media and communications management
Are you interested in how marketing works in hotels? Are you creative with words and graphics? Do you have the ability to express yourself linguistically and are you stylistically confident in dealing with texts? Are you known for your flexible thinking and are you happy to take on responsibility? Are you resilient, enthusiastic about teamwork and communication and confident in dealing with customers and employees? Then the dual study program in Business Administration – Media and Communication Management (B.A.) is just right for you!
This is what the degree program will offer you:
- High practical relevance
- Career advantage through integrated practical experience
- Varied, high-quality intensive study program
- Financial independence
- Excellent future prospects in one of the most important sectors of the economy
- Option to be hired after graduation
- Possibility of further Master’s programs
- Possible areas of employment after graduation:
- Management of media or projects.
- As well as market research, media planning and consulting
- Management positions, e.g. in advertising, PR, marketing, dialog and online agencies
An overview of the dual study program:
- The duration of study is 6 semesters (Bachelor of Arts)
- Theoretical and practical phases alternate every three months
- The program begins on October 1
- Semesters abroad are possible
Further information:
Our Apprenticeships
We're looking for Dual Students
Are you a communicative and creative person? Do you want to learn how to lead brands to success? Then we look forward to receiving your application!
We're looking for Dual Students
Start your practical studies in the area of hotel and restaurant management now!
We are looking for: hotel management trainees
Super friendly? Super dynamic? You are not flustered by anything at all? Then we look forward to receiving your application!
We are looking for: trainee chefs
Seize the opportunity and become part of an extraordinary, ambitious team that wants to win over the gourmet hearts in Upper Swabia!
Contact
Questions, feedback, specific requests for your desired time period? Use our contact form.
How to get here
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